Lesson 10: How Many Hashtags Should You Use In A Post

Up to 30. Pasting a hashtag 'bomb' under you caption is fine. Instagram allows you to use 30 hashtags, anymore and it becomes spammy and can actually count against you. We suggest using 10 small hashtags, 10 mid sized hashtags and 10 larger hashtags.

What's a small hashtag? One that when you tap it, it has no more than 100,000 posts. This is because this gives you more chance of appearing on the 'Top Posts' where you can get more exposure.

What's a medium hashtag? One that has 100,000-300,000 posts.

What's a large hashtag? A mainstream one, one that has over 300,000 posts, this will give you a lot of widespread exposure.

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